Interpublic Strikes Deals Automating Buys With 5 Media Giants: Covers TV, Radio, Outdoor, Display, Video, Mobile

Posted by Melanie on Aug 21, 2013 10:30:55 AM

MediaPost's Joe Mandese mentioned AudienceXpress in an article yesterday, detailing IPG's latest endeavor into programmatic buying and what it means for media: Interpublic Strikes Deals Automating Buys With 5 Media Giants: Covers TV, Radio, Outdoor, Display, Video, Mobile

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Topics: Audience Buying, AudienceXpress, Blog Posts, Industry Buzz, Interpublic Group, IPG, Joe Mandese, MediaPost, Programmatic Buying, Programmatic TV

People are Talking About Us

Posted by Melanie on Aug 8, 2013 10:13:31 AM

Walt Horstman, General Manager of AudienceXpress, sat down with MediaPost's Joe Mandese for this feature on AudienceXpress, programmatic TV buying, and the future of television on Madison Avenue.

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Topics: AudienceXpress, Blog Posts, Industry Buzz, Joe Mandese, MediaPost, Programmatic Media Buying, Programmatic TV

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